SWEEPSTAKES & REVIEW PROGRAM
As credit unions have evolved over the past several years to implement a sales culture and an achievement-oriented philosophy with staff, cross-selling and referrals have become standard expectation among credit union teams.
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Communicating with members face-to-face, and giving them a value-added reason to do so is a critical part of increasing revenue and deepening the wallet share relationship. PFP integrates The Family Security Plan® program into your credit union’s product platform with the Sweepstakes & Review.
Members are introduced or directed to PFP Representatives to give them an opportunity to enter the sweepstakes using our enrollment tablets.
The sweepstakes is a monthly ($150) or bi-monthly ($300) VISA gift card reward for one lucky member of your credit union, sponsored by The Family Security Plan®. It provides a perfect “conversation starter,” and will generate member interest and achieve results whether introduced in the branch network, at business development, member enrollments or while servicing a member over the phone (tele-transfer option).
The Sweepstakes & Review requires no purchase, and any credit union member or potential member, 18 years of age or older, can enter and win.
Members are offered the opportunity to learn about and purchase The Family Security Plan®‘s unique voluntary insurance benefit offering.
Additional credit union loan products can be cross sold by the PFP Representative.
